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eHealth Applications: Promising Strategies for Behavior Change (Routledge Communication Series)
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About the Author
Dr. Seth M. Noar is an Associate Professor in the School of Journalism and Mass Communication and a Member of the Lineberger Comprehensive Cancer Center at the University of North Carolina at Chapel Hill. His research addresses health behavior theories and message design, mass media campaigns, eHealth applications, and methodological topics, including meta-analysis and evaluation. Dr. Nancy Grant Harrington is a Professor in the Department of Communication and Associate Dean for Research in the College of Communications and Information Studies at the University of Kentucky. Her research focuses on persuasive message design in a health behavior change context, particularly as it relates to risk behavior prevention/health promotion and interactive health communication using computer technology.
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Product details
Series: Routledge Communication Series
Paperback: 336 pages
Publisher: Routledge; 1 edition (March 10, 2012)
Language: English
ISBN-10: 9780415888189
ISBN-13: 978-0415888189
ASIN: 0415888182
Product Dimensions:
6 x 0.8 x 9 inches
Shipping Weight: 1 pounds (View shipping rates and policies)
Average Customer Review:
1.9 out of 5 stars
2 customer reviews
Amazon Best Sellers Rank:
#848,134 in Books (See Top 100 in Books)
I don't know who this book would help.It's too elementary and superficial even for a beginner.
I needed this book for class, but I didn't find it very interesting. It's written in simple language, but doesn't go very deep into any concepts.
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